Friday, April 19, 2013


Smarter Content Streams

There is no doubt that today’s social and collaborative trends have shifted corporate culture from top-down to bottom-up. As such, content management has evolved from being document-centric to people-centric, from infrastructure and centralized to community oriented. Ad-hoc collaboration and file sharing is no longer good enough, nor is it maintainable. Content more than ever needs to be presented in the context of the work we do, it needs to be discoverable wherever you are in the world, and it needs to be an integral part of today’s social interactions for accessing, consuming, and managing content. 

An accurate corporate taxonomy is critical, but it’s the combination with folksonomies that makes content contextually accessible, anywhere in the world. The embedding of social attributes, such as tagging, liking, rating, and commenting into business content adds a new dimension to what was once ECM, and is now a relevant, accurate, and persistent content stream. 

As your company begins to focus your organization on social business and smarter content initiatives, you will witness employee engagement like never before - one where employees, managers, and executives alike feel more connected and can play a greater role in the company's climate, direction, and success.