Tuesday, June 11, 2013

Work The Way We Live




With our tablets, smartphones and laptops, content is available 24/7, anywhere. We devour it and produce more than we can consume. How did we manage ten years ago, or even five years ago? The internet was available then, however wifi was not everywhere. We did have cell phone devices with some built-in intelligence, but they were not persistently connected to business content, with one exception – email.  I think we all know the story around email – e.g. the “file share” reincarnated. Not the most efficient, or cost effective way to manage content.

So how did we access information, and collaborate, or even more importantly, how did we know the information we were trying to manage was accurate and trusted? If you consider the previous thought, I think we might conclude that often times we did not know we had the right information or even the right version, let alone accessing it securely from a mobile device.   Ask yourself this question – how easily can you and your colleagues access and share information critical to your productivity and company’s performance? Can you effortlessly tap into valuable content, locate expertise across the world and share your materials with a broad community—from an iPhone, or iPad at an airport?

The use of smart devices and social applications has certainly contributed to the explosion of information, but what it has also contributed to is the growing trend that points to businesses rapidly adopting the social and mobile ways in which we create, consume and manage content today.  The ability to manage content in the context of the work we do is now an expected user paradigm.    Following a document, person or community, and the ability to see who liked and downloaded content –is the new “norm".   Just think if you could access, create and manage content in that manner, but do it in a way that is trusted - Social Content Management from IBM 

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